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Press Room

Con­tact: Jason Dom­ina, PR/Marketing
March 18, 2010

MIT Sloan School of Management‘s Busi­ness in Gam­ing Con­fer­ence (BiG) Reg­is­tra­tions is OPEN! So, tell all your friends! Reg­is­ter here:  www.mitbig.com Early Bird reg­is­tra­tion runs thru Mon­day March 29th, 2009 so sign up now! Keynot­ing the 2nd annual BiG Con­fer­ence will be MMORPG (Mas­sive Mul­ti­player Online Role Play­ing Game) pio­neer Gor­don Wal­ton. He is cur­rently VP and co-Studio Gen­eral Man­ager at BioWare — Austin work­ing on Star Wars®: The Old Republic™.

Each of this year’s con­fer­ence pan­els and sev­eral notable pan­elists have been set and Include:

The Chang­ing Face of Social Games

-          Pan­elist – Nabeel Hyatt, Founder and CEO of Con­duit Labs

The Next Big Thing

-          Pan­elist – Andy Zaf­fron, Exec­u­tive Vice Pres­i­dent and Gen­eral Coun­sel, Sony Online Entertainment

Build­ing and Fos­ter­ing an Online Community

-          Pan­elist — Tom George, Direc­tor of Online Mar­ket­ing and E-Commerce, Turbine

Hol­ly­wood: Con­verg­ing Media and Block­buster Properties

-          Mod­er­a­tor – Chris Weaver, Bethesda Soft works, MIT Fac­ulty

Best Prac­tices in Mar­ket­ing for Gam­ing Companies

- Pan­elist — Leonie Man­shan­den, Mar­ket­ing Direc­tor, Irra­tional Games

How to Build and Finance a Gam­ing Startup

-          Pan­elist – Pano Anthos, CEO Hang­out Industries

Gam­ing Com­pany Finan­cial Analytics

- Mod­er­a­tor – Michael Pachter,  Wed­bush Morgan

Mass Effect: The State of the Gam­ing Indus­try in Massachusetts

-          Mod­er­a­tor – Alex Aber, Foley Hoag

MIT Sloan’s 2nd annual Busi­ness in Gam­ing Conference
March 2, 2010

MIT Sloan School of Management‘s Busi­ness in Gam­ing Con­fer­ence (BiG) was a great suc­cess last year with notable speak­ers 2K Boston’s Ken Levine of “Bioshock” fame and Curt Schilling, for­mer Red Sox pitcher and cur­rent Founder and Chair­man of 38 Stu­dios. The plan for this year’s BiG con­fer­ence is to be even bet­ter. Keynot­ing the 2nd annual BiG Con­fer­ence will be Gor­don Wal­ton, MMORPG (Mas­sive Mul­ti­player Online Role Play­ing Game) pio­neer and cur­rent Co-Studio Direc­tor of BioWare – Austin. One of Gor­don and BioWare’s cur­rent projects is the hotly antic­i­pated “Star Wars: The Old Repub­lic” MMORPG.

This year’s event will be held on Fri­day, April 16th 2010 from 8am-5pm at the Microsoft New Eng­land Research and Devel­op­ment (NERD) Cen­ter in Cam­bridge, MA. This con­fer­ence is unique in that it focuses on the busi­ness side of the video game world. It will bring together indus­try lead­ers, game devel­op­ers, game design­ers, aca­d­e­mics, and stu­dents from lead­ing MBA schools and will facil­i­tate dis­cus­sions of the lat­est busi­ness trends and future direc­tion of the video game industry.

The BiG con­fer­ence theme “Com­pet­ing on Ana­lyt­ics,” will cover a wide scope of issues and will give our atten­dees much to dis­cuss through­out our day­long conference.

Some of this year’s panel dis­cus­sions include “Social Gam­ing,” “How to Build and Finance a Gam­ing Start-up,” and “The Next Big Thing in Gaming.”

Much plan­ning is under way and more infor­ma­tion will be made avail­able soon.

Attendee Reg­is­tra­tion opens on Fri­day, March 12th at 9am, so please mark your calendars.

And Fol­low us online at:

www.facebook.com/mitbigconference

www.twitter.com/mitbig